Sunday, January 20, 2008
"Only For Indian Market"
We bought this bottle of pickle from the store below. It says "Sweet Ginger Pickle". Because I like sweet stuff, I took a big dollop of it on my food and was soon gasping. It was HOT. Not hot as ginger is, but hot as chilli. I checked the ingredients: "Ginger paste, Jaggery, Edible vegetable oil, Tamarind, Salt, Chilli powder and Other spices". Now, for some reason I thought the ingredients were supposed to be listed in the order of decreasing quantity. Perhaps they did, and the chilli is extra hot - after all they haven't listed which chilli and India has many varieties of chilli including the hottest chilli in the world. Upon retrospect, the warning in red should have alerted me - "ONLY FOR INDIAN MARKET"!! However, not all Indians eat (or can eat) hot stuff! "Sweet(ness)" seems to be a relative term. This thing about degrees of hotness reminds me of my favorite Mark Twain quote below.
"In India cold weather is merely a conventional phrase and has come into use through the necessity of having some way to distinguish weather which will melt a brass door-knob and weather which will only make it mushy." -Mark Twain, Following the Equator
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